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“Okay... How can we bring in 1,000 more cash ads this year?” Try this: Build a schedule of four ads on Monday for a new client. Since 1981, radio stations have been using the Time Capsule to do exactly that: • Build “vertical” schedules for advertisers (even those with limited budgets) “But how does our sales team explain all this to advertisers?” Over the years, we’ve provided sales crews with cassettes and CDs to play for their prospects. But nothing before has ever worked as well as what you’re about to see...
This... is the easiest and most powerful way yet for you to present the Time Capsule to your prospects (even if they’re too busy to meet with you during the day) or to an out-of-town media buyer.*
It’s a fun, interactive, Flash-based presentation that your prospects can enjoy on their own computers. In only eight minutes, they’ll understand why your Time Capsule platform will attract special attention to their message. And then they’ll be prompted to sign up with you. Got an “Advertise With Us” section on your station’s website? But first, try it for yourself. Make sure you’ve got your speakers (or headphones) on. Because this is Flash-based, it can be viewed on a computer & on Android mobile devices. *It’s also a terrific training tool for your sales crew.
“Can we just hear the 90-second program... without the presentation?” Sure. If you’re presenting Since PCs, iPads and Droid phones behave differently, we’ve created a compatible version for each device! Start here to select the gizmo you’re using. Now, have your prospect select her favorite decade. She’ll hear a quiz and get to choose from four possible answers. Once she pushes the correct button, she’ll hear the answer and a chunk of the #1 song from that month. You can even award a prize (Kit-Kat!) for a correct guess on the first try. Why not make it fun? You’ll be there to describe how a “vertical” schedule will reach more listeners, the value-add of the promos, and how using in-store displays and contests (like our colorful collage posters of the 1960s, 1970s & 1980s) will engage her customers.
“Okay, now they’re interested. What else can you do for me?” Our mission is to help you bring five reluctant accounts on board. And then, by building them a schedule around their spotlight in the Time Capsule, have them experience the measurable success of advertising with you. We also provide at no charge:
Yes, 1,000 annual ads in “found money” can be yours in the next few weeks. To find out if the Time Capsule is available in your market, please call us
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